Build projects,
without code.

👋I'm Ben Tossell. I've been building products for over 3 years, mostly without any code.

It took me a little while to get going and figuring out what tools can be used in different ways to build things I didn't think possible. I want to teach others to do the same.

I've built a course to help people build and ship with Carrd. We have a community where we learn, share and build together. I post quick reviews on products and workflows you can use.

I also work with Earnest which provides early-stage funding, resources and mentorship to founders building sustainable profitable businesses.

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"Ben is one of the most curious people I know, an explorer of nascent technology and evangelist for makers around the world. He approaches product-building with discipline, focused on rapid experimentation to build something people want."
Ryan Hoover - Founder, Product Hunt
"Watching and learning from Ben has enabled me as a founder to see product from a different pair of eyes. He showed the tech scene what it means to build and harness a fantastic community around the most solid ideas. And I’m so happy he’s going to help others do the same."
Cat Noone - Founder, Iris
"Ben is a prolific maker who made his way into the Silicon Valley tech scene with no prior technical knowledge. His ability to come up with ideas and launch MVPs is so useful and critical to creating a valuable product that I'm glad he is going to teach others the same."
Hiten Shah - Serial Entrepreneur

I recommend Carrd, without any hesitation. It's my go-to for setting up quick landing pages in minutes.

There is a very intuitive interface which lets you add elements with point and click. You can move everything around so easily and style it to look awesome.

It's meant for 'one-page sites' but using the Control element you can easily make it seem like more than one page.

✅Super simple learning curve
✅There's a free account (PRO is $9/year!)
✅Integrations to accept payments
✅Link with email lists (e.g. Mailchimp, Zapier, Airtable and loads more)

Webflow is what I use for websites with more functionality - I'm using it for this site! Multiple pages, funky interactions/animations (like the side menu you see here), CMS (to manage lots of content like blog posts).

Don't let the interface scare you as it was built for designers. I'm certainly not a designer. I just played around with things, used some free templates they have and copy/paste a lot.

You can see a showcase of other people's sites which helps with styling, inspiration and more unique elements.

✅There's a free account
✅Tons of learning resources to help (videos, posts, books etc)
✅A feature list that is huge (includes domain hosting and custom code)
✅The eCommerce functionality is being rolled out to set up a shop, integrate payments etc
✅Email lists, Zapier integration and more

Anyone thinking of starting a podcast, Anchor is the place to start.

"Create and host unlimited episodes, distribute your show everywhere, and make money. All in one place, all for free."

Available to use from your phone (iOS and Android) they offer some great features: unlimited hosting, one-click distribution, monetising, editing, episode builder, transcription, creation tools and analytics.

It was named "App of the Day" on the App Store and has a ⭐️⭐️⭐️⭐️⭐️rating.

There are some great ways to get a job board up and running by using a tool/service (e.g. Job Board Fire). They charge a small 10% fee and super easy to install.

If you want to build your own (like I have a number of times), then I'd suggest using Webflow or Carrd.

With Carrd, you need to set up a simple page and embed an Airtable [table]. It's not the prettiest looking of solutions but it's an easy way to show a list of jobs, with the details needed. Plus you can glue together Stripe, Zapier with Airtable to create a payment system to post jobs.

Webflow is slightly more complicated but I've got a tutorial for how to build a simple one here. You will be using the CMS system and animations. I connected Typeform and Stripe to handle payments and Zapier to link it to Webflow.

Below are two examples. On the left is the version I built, and on the right is a live example from Mohammed Rafy.

There are a number of platforms out there to build a course but one I recommend (and like a lot) is Podia.

"Sell online courses, memberships, and digital downloads. No technical headaches, zero transaction fees, and unlimited everything."

The site allows you to charge your users and all the standard things you'd expect. Users complete lessons, see their progress, drip content, payment plans etc. - just check out their features list.

Podia actually gives you everything you need to easily create and sell online courses, memberships, and digital downloads.

I won't repeat myself here but Podia mention above is the easiest way to get up and running.

I wanted to use Webflow for a membership site but at the moment the functionality for 'logging in' is not there. A way to get around this would be to use something like Memberful to sort out payment plans and then give users who have paid, a password-protected page on Webflow and give them the password.

Membership sites are close to Community (below) so I'll mention some things there too which could be used.

No community platform which is necessarily perfect for everyone so you got to weigh up your options here.

Forums:
Discourse (which I'm using for our community) but can be expensive, you either host yourself using Digital Ocean (which I did - check out this tutorial) or pay for the install to be done for you. It has lots of features which you should check out but I like that it can be customised, has a standard format, logins and ability to use your own domain.

Spectrum is another great one which a great looking UI. Basically only reason I didn't use it is because of extra customisation and not being able to host on my own domain,

Chat:
Slack goes without saying but to get the most out of it you may need to look into paying for it.

Discord is doing awesome things, and similar to Slack in terms of functionality.

Telegram is used by lots of people for communities too but I just can't wrap my head around having a messaging thread with many people all at once. I've never enjoyed the experience.

This is essentially a service you want to turn into a product. WP Curve is a great example (recently bought by GoDaddy) which provided WordPress support as a service for a monthly fee, based on the level of support you need.

There are lots of examples of these businesses and new ones spring up every day. They can be tough to run, especially if you provide "unlimited X for $Y". Comments about these businesses are about the level of quality and 'cheapening' the service offered.

This kind of business requires simply a landing page (Carrd or Webflow), payments (Stripe), automation (Zapier), database (Airtable or Google Sheets), communication (email/Slack/etc) and of course the people to do the service!

There are services like Jar which takes care of a lot of the setup.

I built one on Webflow and did a tutorial for it here.

If you're looking for a simpler set up then you can use Chipmunk theme for WordPress.

The popularity of these sites over the last few years has grown. I built one of the earlier ones which focused on marketing resources and was very well received by the community - it became a go-to site for many makers and professionals.

I think these sites are a good way to learn about a certain topic and familiarise yourself with the best tools in that category.

Taking inspiration from GoRails and Egghead (these are very advanced versions of what I made), I built newCo initially as a screencasting business where members paid, I upload a video tutorial and members could see them.

As mentioned in the 'Membership' section, I used the Webflow hack. Webflow for the website, Typeform and Stripe for payments, password-protect pages that are only available for members and tell them that password (obviously) through an automatic email once they paid (Zapier and SendGrid). I also added a comments section under my videos (videos and comments are embedding using the element on Webflow) by using Disqus.

For recording my screen, editing and publishing I used Loom - which is awesome. There are a bunch of other apps out there to do this but I found Loom to be the best. I used the free tier and I love the team behind it.